Posters have been a part of the mass media since the start of the twentieth century. From posters to posters, to flags, placards, billboards, hoardings and street signs, the message reaches out to people in different parts of the world. Posters have even helped the cause of political movements, social reform and other causes through the decades. It is for this reason that we can safely assert that posters have played a big role in the world of marketing and advertising.